Real Estate Report: Richard Beard Mixes Art & Life at 1645 Pacific Avenue

At a time when most new residential development in San Francisco relies on hard edges and contemporary design trends– that's not a complaint– it’s good to see a skilled reworking of classic, old-school apartment inspired by the 1920s. Designed by Richard Beard of BAR Architects, 1645 Pacific Avenue looks to the classic apartment houses in Russian Hill of the period, defined back then by a late Arts & Crafts aesthetic and a desire for "artistic" living. The street front, which incorporates an historic structure already on the site, is a lively composition of sculptural elements, bays, traditional windows, and wrought iron:


As expected, the interiors are just as well considered and edited– two kitchens:

Photo Credit: Doug Dun/BAR Architects


Photo Credit: Jesse Goff/Jesse Goff Photography

Private View: Developers Nick Podell and Grosvenor America could have put up the usual bland project, but they commissioned painter Zio Ziegler to execute an heroiclly-scaled mural across an otherwise blank retaining wall at the back of the site, seen from all the south-facing units but not visible from the street.

Photo Credit: Jesse Goff/Jesse Goff Photography

What we Love: An intimately-scaled lobby dominated by a another huge mural by Zio Ziegler; the elevator is extra-tall, so clearly someone was thinking about moving big sofas without having to hoist them up the front of the building; the bathrooms are huge:

Photo Credit: Doug Dun/BAR Architects
Asking Price: Most of the 39 units are priced at north of $1.5M, which includes deeded parking, storage and access to the building's roof deck.
More: Richard Beard and BAR Architects have designed some of the most luxurious private homes in the Bay Area– their portfolio is worth a look– as is the dedicated site for 1645 Pacific Avenue. To get an idea of the passion and care that went into the project, go to Grosvenor America's video for look at its evolution. Below, a typical floor plan:








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