Design Destination: Rock And Roll Hotel – The Verb Hotel in Boston


Move. Dance. Sing. Shake. The rock and roll-themed Verb Hotel in Boston’s Fenway-Kenmore neighborhood carries a moniker that means action.  The name is also a nod to reverb, the musical term for a note or sound that keeps on going.  It’s a fitting nod to the history of this area of Boston; while Fenway is now synonymous with baseball, back in the 70s and 80s, before Seattle wrestled away its crown, it was also known for its thriving music scene. Clubs like The Rathskeller aka The Rat, and The Boston Tea Party helped launch legendary bands like The Who, Led Zeppelin, The Police, The Cars, The Talking Heads and R.E.M.

The building, which began life as a Howard Johnson’s motel motel, was designed in the 50s with modernist ideals by architects Irving Salsberg and Ralph Leblanc. Saved from demolition by its developers Steve Samuels and Robin Brown — who are key to Fenway-Kenmore’s revitalization — it’s been reborn as The Verb Hotel, finding new life in paying homage to Boston’s colorful rock and roll history.   


Each of the ninety-three guest rooms, which have either views of the hotel’s courtyard pool or of Fenway Park, the famous baseball stadium and home of the Boston Red Sox, give tribute to the city’s musical past.  Rare music and pop-culture memorabilia — including covers from the old Boston Phoenix, the city’s legendary and recently-shuttered alternative newspaper, and photographs of musicians who performed locally or who appeared on WFNX, Boston’s legendary alternative music station – adorn the public spaces. 

Channel your inner glam rock star and crash in the Flexible Motor Coach, parked next to the hotel entry and fully refurbished with a seating area, bar, kitchen, bathroom, and sleeping/lounge area. The interior creates an authentic 1960-70’s vibe with a variety of vintage appliances and upholstery.  


You don’t have to venture far in this vibrant neighborhood to discover something to do.  Of course, if it’s baseball season, you couldn’t do better than to take in a game (Don’t forget to get a famous Fenway Frank). On the cultural flip side, the area’s also home to the Isabella Stewart Gardner Museum, the Museum of Fine Arts and Symphony Hall, where you can also take in a performance by the Boston Symphony Orchestra or the Boston Pops.  If you’re hungry, you might want to try some of Boston’s legendary seafood: check out Eastern Standard Kitchen and Drinks, Island Creek Oyster Bar or the fish tacos at El Pelon Taqueria.  Inside The Verb, Hojoko, opened by James Beard-award winning chef Tim Cushman & Nancy Cushman, who also own o ya restaurant, is a high-energy Japanese tavern that marries a playful 60s surfing vibe with classic diner fixtures.  The menu features robata-grilled yakitori, creative maki rolls, a selection of more than 20 sake cups and a beverage program that includes Japan-inspired craft cocktails alongside riffs on the sake bomb.  

For more information: The Verb