Design Daily: Lulu & Georgia Kelp Rug in Copper


Los Angeles-based e-retailer Lulu & Georgia might have launched a mere month ago, but its roots go deep—all the way back to founder Sara Sugarman’s grandfather and father (Lou and George, respectively). Inspired by her family’s work in interior design, she christened a new company in their honor and has gotten busy sourcing the perfectly boho-glam rugs or side tables that will spice up your house. 


Right now, I’m loving the new Kelp rug in richly textured shades of copper, coral and mustard. The fluid design reminds me of cabbage or kale leaves, evoking a vibrant and warm version of photographer Edward Weston’s “Cabbage Leaf” print in silver gelatin from the 1930s, which shows an unfurled, thick-veined cabbage leaf starkly profiled in black and white. I also like that the macro print is reminiscent of a blown-out chintz (have I mentioned that chintz is having a moment?). It’s fresh, yet still strangely old-fashioned and traditional. 


The hand-tufted wool rug also comes in Sage and is available in a range of sizes, from 2×3 feet for $95 up to an 8×10-foot version for $1,267. It also comes as a 8×8-foot round size, which is wonderful for delineating spaces within large, open rooms. 

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