Out on the Town: Farrow & Ball Opens an LA FlagshipAuthor:Laiza Cors
British paint and wallpaper company, Farrow & Ball, celebrated the official opening of its new LA flagship showroom in the heart of La Cienega Design Quarter. LA-based design studio Project Room, who worked with Farrow & Ball on the project, put a creative spin on how designers are able to view the company’s wide selection of paint with large interactive displays. Offering designers and customers a truly innovative experience, the space reimagines how color is experienced in a retail environment.
Members of the design community explored the two-story showroom, which features a lounge complete with a design library, all while enjoying cocktails & canapes in the entirely new showroom concept.
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